Ecommerce facts

Ecommerce facts and figures

A study by market research company Mintel revealed in its 2008 report on e-commerce shows that the UK leads Europe in online shopping.

The research found UK ecommerce online shopping sales were worth £12.8bn last year (2007), compared to just £9.24bn in Germany, the next largest market. France (£5bn), Italy (£780m) and Spain (£710m) lag behind the top two.

The UK also showed the fastest growth, soaring 75% between 2005 and 2007.

"The UK has far and away the most developed online market in Europe," said Richard Perks, director of retail research at Mintel. "The main reason is the sophisticated online offering of the UK's food retailers and the fact that so many Britons now do their weekly shop online. The consumer boom of the last few years has also undoubtedly played a key role, when British shoppers were always keen to spend their cash."

Ecommerce stays firm

Further details revealed in the IMR-Capgemini e-Retail Sales Index, August 2008 disclosed that E commerce online shopping spending in the UK rose in July 2008 to reach a total market value of over £4.8bn – the equivalent of £79 for every person in the country.

The Index showed that customers continued shopping on the internet despite pressures on disposable income, compared to high street shopping where July 2008 sales were down 0.9% on the previous year. The Index also suggests online shopping is proving far more resilient to the economic downturn than the high street, where hard up consumers are hitting the shops less often, staying local rather than venturing to out-of-town malls, and trading down to cheaper goods.

Ecommerce shopping is more sustainable

The IMRG-Capgemini online sales index predicts online growth will remain strong this year as a result of tight household budgets, and "a general desire to shift to more sustainable shopping patterns". According to IMRG 56% of people think buying online is more environmentally friendly than high street shopping.

E commerce shopping is secure

An Ecommerce website is secure and cost effective, utilising fewer staff hours. Shopping online is now a way of life in the UK. If you have products or services to sell, whatever the size of your business, you should consider using the strength of the E commerce market to enhance your business.

Contact us to discuss how an E commerce website could boost your sales.


Ecommerce web design and bespoke CMS Content Management System

Please also see our eCommerce web design portfolio and web design news page

About SynergiDesign

SynergiDesign is a qualified and experienced professional Birmingham based website and creative design agency which has created many stunning websites for a variety of businesses and organisations all over the UK.

SynergiDesign are experts in the web site and corporate design field. We offer a complete range of internet marketing and associated services: creating a brand and logo; design and print; website development; eCommerce; search engine optimisation (SEO); flash animation; video; website hosting and domain name management.

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The Law Society

The Law SocietySynergiDesign won the contract and created the software (secure, interactive, web-standards compliant, meeting the highest of web accessibility W3CAAA standards, web software) to undertake this marketing activity and analyse its success.

"The level of activity generated by these campaigns met or exceeded our expectations."
John Rieger - The Law Society


Presentation for Nigerian National Petroleum Corporation

Rigby Luxury Property Brochures The President of Nigeria required a sophisticated PowerPoint presentation to showcase his country’s resources to international investors such as Shell and Chevron at a conference attended by press officers from all over the globe. SynergiDesign’s created a powerful, strongly branded PowerPoint presentation.


Luxury Property Brochures

Rigby Luxury Property BrochuresSynergiDesign carried out the successful design of their property website and also provided a range of high end glossy brochures:

"I am writing to congratulate you and your team for the first class sales brochure that you have produced for our latest development in Belgravia"
Rigby & Rigby


Corporate Presentations

UKTIPresentation for an Automotive international trade show in Japan on behalf of the government agencies we designed an impactful presentation pulling together content from a variety of automotive manufacturers.

"Many thanks for your help on this project and turning it around within such a short timescale. I was most impressed with your level of expertise and service and will happily recommend you to other colleagues."
Ginny Truslove


Web Applications / Software Development



Content Management System – Web Application

CMS InterfaceSynergiDesign have created an innovative, versatile and highly functional website and CMS for SO LONDON Publishing. The website and bespoke content management software are designed to the highest .Net 2 and CSS programming standards which allow for online management of the magazine including:

  • magazine issue management
  • articles and article ranking
  • image management
  • image auto optimisation and resizing
  • complex banner advert management

Ecommerce Web Design

Diamond Dealer Direct is a long-established diamond merchant and manufacturer with a recently acquired retail outlet which now enables them to deal direct with the public giving access to one of the UK’s largest stock of internationally recognised certified diamonds from the top gemmology laboratories. A high end ecommerce shopping website and content management system with a sophisticated and customised pricing software system and also an extensive search engine campaign was developed for Diamond Dealer Direct.

Diamond Dealer Direct

Web design summary:

  • Web Design
  • Ecommerce shopping cart
  • Search Engine Optimisation
  • PPC campaign
  • Bespoke Content Management System
  • Reporting System
  • Order Management System
  • Registration System